How does an extra $7,300 in your organization’s budget sound? Ken and JJ Ramberg, two brothers and internet entrepreneurs, developed a way to use the internet to fund thousands of environmental organizations with the click of a mouse.
Their site, GoodSearch.com, is a search engine (powered by Yahoo.com) which donates 50 percent of its revenue to charities. The site’s concept is as simple as the site is easy to use. Every time someone logs on to it, money is generated by advertisers for any number of charities and even schools. To give an idea of how quickly this money adds up, a mere 500 searches a day would earn an organization $7,300.
“GoodSearch has the potential to generate significant funding, increase awareness and gain new supporters for thousands of good causes,” said co-founder Ken Ramberg. “We’re very excited about the possibilities.”
Some of the charities that GoodSearch helps to fund include Conservation International, the Waterkeeper Alliance, Earthshare of Oregon, Heal the Bay, One Percent for the Planet, the Student Conservation Association and the Issak Walton League of America.
Sue Citro, Digital Membership Manager for the Nature Conservancy, a leading conservation organization said, “GoodSearch has come up with a way to help organizations to raise awareness and build support for the important environmental issues that affect every one of us.”
According to the Search Engine Marketing Professional Organization, internet search engines generated $6 billion in advertising revenue during 2005.
